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Press Release

Abra Welcomes Noah Eisner, Founder of Coupa, as Investor & Advisor

San Francisco, CA – October 1, 2025 – Abra, the first AI assistant built for procurement and buying teams, today announced that Noah Eisner, Cofounder of Coupa, has joined as an investor & advisor.

October 1, 2025 San Francisco, CA 4 min read
Portrait of Noah Eisner, Cofounder of Coupa

San Francisco, CA – October 1, 2025 – Abra, the first AI assistant built for procurement and buying teams, today announced that Noah Eisner, Cofounder of Coupa, has joined as an investor & advisor. Eisner, who built the category-defining procurement platform used by thousands of enterprises worldwide, brings deep expertise and perspective on the challenges facing global Chief Procurement Officers (CPOs) and procurement leaders.

“When I talk to CPOs, they consistently name talent as their biggest pain point, more than cost control or process execution issues. They struggle with retaining, onboarding, and growing their procurement workforce. Abra is the first tool that specifically supercharges their people — at scale. By listening into internal conversations and every supplier communication, Abra helps companies protect institutional knowledge, power collaboration, and ensure supplier performance,” said Eisner.

Abra gives lean Procurement teams hours back every day with AI. The Abra assistant listens to vendor communications, automatically captures promises from vendors, and completes downstream actions across disjointed procurement tools. By automating Procurement busy work, Abra allows teams to focus on procurement strategy while ensuring consistency, visibility, and performance across the vendor lifecycle.

“We are thrilled to welcome Noah as a key backer,” said Byron Revels, Cofounder and CEO of Abra. “He redefined the procurement technology landscape with Coupa, and his belief in Abra validates the importance of what we’re building. With his guidance, we are confident in our ability to help procurement teams scale their influence and impact like never before.”

About Abra

Abra is an AI-native meeting and email assistant purpose-built for Procurement, Legal, and Third-Party Risk Management (TPRM) teams. The platform automatically joins vendor meetings, captures commitments, powers collaboration, and integrates with tools like CLMs, ERPs, and procurement orchestration platforms to shorten InfoSec cycles, improve vendor performance, and drive renewal leverage. Backed by industry leaders including Coupa’s founder, Abra is helping procurement teams protect institutional knowledge, scale their impact, and become strategic partners to the business.

Learn more at www.helloabra.com